I hope, therefore, that my descendants will follow
this example and reap the benefits. 


So, how did Ben Franklin do it?

Father of electricity. He signed the Declaration of Independence and the Constitution. Was an inventor, one of the first press operators, and a founding father of the United States. Check out what PBS had to say about him.

He was one of the most extraordinary human beings the world has ever known. Born into the family of a Boston candle maker, Benjamin Franklin became the most famous American of his time. He helped found a new nation and defined the American character. Writer, inventor, diplomat, businessman, musician, scientist, humorist, civic leader, international celebrity . . .  genius.

He’s literally known as one of the most influential and creative souls in American history. Not to mention, the man is synonymous with CASH! The Hundy – the $100 bill is simply known as the Benjamin. Yes, his lifetime of achievements is remarkable.

So, to what did he attribute his great success? That’s right — VIRTUES.

Deeply in debt and known to be an argumentative person, Ben recognized the importance in refining his character to achieve success. Benjamin then identified 13 virtues and designed a systematic plan where he worked on implementing each of his virtues into his daily life. Did this help him? You bet! Benjamin Franklin wrote in his autobiography at the age of 79, “I was, by the endeavor, a better and a happier man than I otherwise should have been if I had not attempted it.”

With Virtues for iPhone you can powerfully imitate the very same practice that elevated Benjamin Franklin to legendary heights in American folklore.

So, what exactly was his “secret” process?

Well, Benjamin Franklin simply focused upon ONE virtue for ONE week. At the end of each day he contemplated his success at being mindful of said virtue. Easy as it sounds, it takes remarkable discipline and persistence (the master virtue) to daily track your progress**. Hence, the profound effectiveness the practice has over the long haul.

So, by simply holding one Virtue in mind for the day and scoring himself (his performance) each evening, he proclaimed that this single act impacted his life more than any other.

With Virtues 1.0 you can do everything that made Benjamin Franklin great and MUCH MORE:

•  Use his original 13 identified Virtues
•  Create your own personalized virtues.
•  Not sure what Virtue you should focus on? Let the Universe decide for you, using Virtues’ unique Select Random feature!
•  You can activate more than one active virtue for a period (not recommended for beginners)
•  You can customize your focus period — whether by the day or week, month, custom
•  You can score yourself incrementally (by half points) – Ben had to erase with water and cloth!
•  You can set Goal targets for your period — for instance, the first time you focus on a Virtue, you may aim only for an average score of 2.5 for the week. The next time you focus on the same Virtue, you can up the ante – raise the bar for yourself!
•  You can chart your progress against your goal target
•  You can revisit historical progress via charting
•  You can setup a iPhone Badge alert to remember to update your virtue daily
*And  more

**Tragically, the large majority of users will not have the discipline or focus to stick with the method for even one month. However, you are different, right? Test your mental toughness — one virtue for one week, with daily updates!

“The Constitution only gives people the right to pursue happiness. You have to catch it yourself.” ~BF

“Well, I thought, if a genius like Benjamin Franklin, one of the wisest and most practical men who ever walked this earth, believed this (system) was the most important thing he ever did, why shouldn’t I try it? I suppose if I had ever gone to college , or even high school, I might have felt that I was too smart for such a thing as this. But I had an inferiority complex because I only went to school six years in my whole life. Then when I discovered that Franklin had only TWO years of schooling, and now, 150 years after his death, all the worlds greatest universities were showering honors on him, I thought I’d be a fool NOT to try it!

Excerpts from Frank Bettger, How I raised Myself from Failure to Success in Selling

—————————- SUPPORT——————————

Tips & Tricks:
Tip #1:
Honor the man and the plan. Focus works. BF undoubtedly recognized this; hence, he elected to focus solely on a single Virtue a week, “leaving all others to chance.”

It’s highly recommended that you simplify and focus on ONE Virtue for ONE week.

Tip #2:
Not sure which Virtue to focus upon? Let the universe decide for you. On the Virtues menu, tap “Select Random.”

Tip #3: 
For your first focus period, start with a lower target average score. This allows room for growth and improvement and allows you to raise the bar as you improve. We don’t recommend you set the target average score at +5.0 the first time you elect to focus on a Virtue.

Tip #4: 
When you set up a custom Virtue, it is up to you to add the relative meaning or “precept,” as Ben called it. This should be short and sweet. For instance, “Moderation” to Ben meant “avoid extremes; forbear resenting injuries so much as you think they deserve.” To you, moderation might mean, “Keep my emotions in check, try not to get too high or too low.”

Tip #5:
Need to remember to update your Virtues daily? Activate the “BADGE” in the Settings menu.

Can I create my own Virtues? YES. Tap Create Custom under the Virtues menu.

Can I change the meaning/description/precept of one of Benjamin’s original Virtues? Yes. Different virtues may have different connotations for different people. Simply select the Virtue from the Virtues menu and then tap on the precept/description to write your own.

Can I have multiple active Virtues at one time? Yes. Tap the Virtue from the Virtues menu or check the Virtue from the Virtues list to activate.

Can I have a focus period longer than one week? Yes. Currently, you can have the following focus periods: one day, one week, one month or custom. The default is set up in the Settings menu.

How do I know what score to give myself? Only you know. The scoring is subjective. The truth shall set you free – be honest with yourself. If it was a very bad day relative to the Virtue, you might give yourself a negative 4.5 or 5.0. If you excelled at the Virtue for the day – say it was Kindness and you were kind throughout the day at every instance/opportunity – you might score yourself a positive 4.5 or 5.0.

What is the Target Score? This is your subjective ideal goal score that you set when you set up or modify a Virtue from the Virtues list and activate it. For instance, if you create and select “Kindness” as a Virtue to focus upon for one week, and you are not typically a very kind soul, your Target Score might be only 2.0 for that period. That means that each day you are hoping/expecting and planning to score 2.0 or higher to make for a successful week. This Target Score allows you to revisit the Virtue later and continue to improve the next time you elect to focus upon it.

Can I Sort my Virtues? As of version 1.2 No. We plan to add this feature in an upcoming release.

Can I export my data? Not at the moment. We expect to have that feature in an upcoming release as well – likely export will be via email.

Why can’t I edit/change the Title or Dates of a current Virtue? Please verify that the Virtue isn’t already ACTIVE. Any active Virtue is uneditable until it is made inactive.

I have MORE questions, who can I contact for further support. Please email support@equilibrium-ent.com. Thank you!